industry:
streaming
instructors:
Bradford Prairie & Candice Lopez
category:
Corporate rebrand
date:
Spring 2022
services:
Re-Brand, Conceptual, Custom Logo, Social Advertising
Starz is a streaming service that provides quality entertainment in both movies and television. The company distributes past movies, those that were previously released in theaters, and also original programming . Consumers can choose from a wide variety of categories.
The title logo has been revamped for a more unique branding style to stand amongst competing streaming services. The biggest change being an actual star substituting the letter A in Starz. New color has been introduced to the brand for distinctness. The revamp gives the company a new sense of style and boldness to excite the consumer.
